新佰伦时代画册提报文案

<p style="line-height: 200%"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19px">*<span style="font-

<p style="line-height: 200%"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19px">*<span style="font-family:宋体">画册共</span><span style="font-family:Calibri">54P</span><span style="font-family:宋体">,封面</span><span style="font-family:Calibri">4P</span><span style="font-family:宋体">,内页</span><span style="font-family:Calibri">50P</span></span></strong><strong></strong></p><p style="line-height: 200%"><span style="font-family:宋体;font-weight:bold;font-size:19px">一、</span><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19pxfont-family:宋体">前</span></strong><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19px">10P</span></strong><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19pxfont-family:宋体">文字</span></strong><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19pxfont-family:宋体">内容</span></strong><strong></strong></p><p style="line-height: 200%"><strong><span style="font-family: 宋体;font-size: 19px">1、</span></strong><strong><span style="font-family: 宋体;font-size: 19px"><span style="font-family:宋体">首页(前言</span>+品牌简介)</span></strong><strong></strong></p><p style="margin-right:0;margin-left:0;text-indent:0;text-autospace:ideograph-numeric;line-height:200%"><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14pxfont-family:宋体">晴空万里</span><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14pxfont-family:宋体">,</span><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14pxfont-family:宋体">微风细雨,你都可以用</span><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14px"><span style="font-family:宋体">自己喜欢的方式</span>----开跑</span><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14pxfont-family:宋体">。</span></p><p style="margin-right:0;margin-left:0;text-indent:0;text-autospace:ideograph-numeric;line-height:200%"><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">四周都是属于你的独特领域,用双脚改变你的世界。</span></p><p style="margin-right:0;margin-left:0;text-indent:0;text-autospace:ideograph-numeric;line-height:200%"><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14pxfont-family:宋体">新佰伦时代,带着你去追逐,去感受那酣畅淋漓的青春!</span></p><p style="margin-right:0;margin-left:0;text-indent:0;text-autospace:ideograph-numeric;line-height:200%"><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;color: rgb(0, 0, 0);font-size: 19px">2、</span></strong><span style="font-family: 宋体; line-height: 200%; color: rgb(0, 0, 0); font-size: 14px;">“新佰伦时代”,经营源自美国的时尚复古慢跑鞋</span><span style="font-family: 宋体; line-height: 200%; color: rgb(0, 0, 0); font-size: 14px;font-family:宋体">,</span><span style="font-family: 宋体; line-height: 200%; color: rgb(0, 0, 0); font-size: 14px;"><span style="font-family:宋体">以</span>“做最好的自己”为品牌态度,致力于将超越自我的体育精神融进每个人的生活</span><span style="font-family: 宋体; line-height: 200%; color: rgb(0, 0, 0); font-size: 14px;font-family:宋体">,</span><span style="font-family: 宋体; line-height: 200%; color: rgb(0, 0, 0); font-size: 14px;font-family:宋体">以卓越的开发能力、高品质的产品、完善的服务来树立良好的口碑和声誉,为全世界提供更优质的体育产品和服务。</span></p><p style="margin-right:0;margin-left:0;text-indent:0;text-autospace:ideograph-numeric;line-height:200%"><span style=";font-family:宋体;color:rgb(0,0,0);font-size:14px"><span style="font-family:宋体">自</span>2016<span style="font-family:宋体">年</span><span style="font-family:Calibri">10</span><span style="font-family:宋体">月份正式进入中国市场至今,</span></span><span style=";font-family:宋体;line-height:200%;color:rgb(0,0,0);font-size:14pxfont-family:宋体">新佰伦时代</span><span style=";font-family:宋体;color:rgb(0,0,0);font-size:14px"><span style="font-family:宋体">已经成立了超过</span>500<span style="font-family:宋体">家门店,短短几个月时间在中国成功确立了专业慢跑鞋的地位,并取得了很高的品牌知名度和客户满意度。</span><span style="font-family:Calibri">2017</span><span style="font-family:宋体">年,我们的全国门店预计将达到</span><span style="font-family:Calibri">1800</span><span style="font-family:宋体">家以上。</span></span></p><p style="margin-right: 0;margin-left: 0;text-indent: 0;line-height: 200%"><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19px">3</span></strong><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19pxfont-family:宋体">、品牌定位</span></strong></p><p style="line-height: 200%"><strong></strong></p><p style="line-height:200%"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 14px">New (新起点) &nbsp;</span></strong><strong></strong></p><p style="line-height:200%"><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">新</span><span style="font-family: 宋体;line-height: 200%;font-size: 14pxfont-family:宋体">佰</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">伦时代强调</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">品质</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">与产品细节,舒适百搭,</span><span style="font-family: 宋体;line-height: 200%;font-size: 14pxfont-family:宋体">只为和你一起迎接全新挑战。</span></p><p style=";line-height: 200%;background: rgb(252, 252, 254)"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 14px">View</span></strong><strong><span style="font-family: 宋体;line-height: 200%;font-size: 14pxfont-family:宋体">(新视野)</span></strong><strong></strong></p><p style="line-height:200%"><span style="font-family: 宋体;line-height: 200%;font-size: 14pxfont-family:宋体">新佰伦时代</span><span style=";font-family:宋体;line-height:200%;font-size:14px"><span style="font-family:宋体">倡导</span> “舒适、放松、憧憬、热爱”的生活</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">方式</span><span style=";font-family:宋体;line-height:200%;font-size:14px"><span style="font-family:宋体">,为有追求、有憧憬的消费人群传递</span>‘与国际潮流接轨’的生活形态。</span></p><p style=";line-height:200%"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 14px">Unique(新自己)</span></strong><strong></strong></p><p style="line-height:200%"><span style="font-family: 宋体;line-height: 200%;font-size: 14pxfont-family:宋体">新佰伦时代面向热爱生活、热爱休闲,敢于活自己的人群,积极</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">引领消费者感受产品的独特魅力。</span><strong></strong></p><p style="line-height: 200%"><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19px">4、</span></strong><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19pxfont-family:宋体">品牌终端形象</span></strong></p><p style="line-height: 200%"><strong></strong></p><p style=";line-height:200%"><span style=";font-family:宋体;line-height:200%;font-size:14px"><span style="font-family:宋体">新佰伦时代倡导</span>“</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">健康的生活状态</span><span style=";font-family:宋体;line-height:200%;font-size:14px">”,在店铺的整体设计上根据店铺面积,制定专属方案,秉承时</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">尚</span><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">复古的设计理念,以品牌独特的风格调性,为每一位消费者提供轻松,舒适的购物体验。</span></p><p style="line-height: 200%"><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19px">5、</span></strong><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19pxfont-family:宋体">结束语</span></strong></p><p style="line-height: 200%"><strong></strong></p><p style=";text-align:justify;text-justify:inter-ideograph;line-height:200%"><span style=";font-family:宋体;line-height:200%;color:rgb(83,78,78);font-size:15pxfont-family:宋体">新佰伦时代,承载青春的梦想,从未停止追逐,只要风不息,浪不止,追求就永不停止!</span></p><p style=";text-align:justify;text-justify:inter-ideograph;line-height:200%"><span style=";font-family:宋体;line-height:200%;color:rgb(83,78,78);font-size:15pxfont-family:宋体">新佰伦时代,带你踏遍绵延的丘陵,趟过不息的江河,征服每一处心向往之的土地,看尽晨曦与暮色,自由呼吸流动的空气。</span></p><p style="line-height:200%"><span style=";font-family:宋体;line-height:200%;color:rgb(83,78,78);font-size:15pxfont-family:宋体">品质之心,永不停歇!</span></p><p style="line-height: 200%"><strong style="line-height: 200%;"><span style="font-family: 宋体;line-height: 200%;font-size: 19px"><span style="font-family:宋体">二、内页后</span>40P用于产品展示</span></strong></p><p style="line-height: 200%"><strong></strong></p><p style="line-height: 200%"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19px">*设计思路</span></strong><strong></strong></p><p style="line-height: 200%"><span style=";font-family:宋体;line-height:200%;font-size:14px"><span style="font-family:宋体">新佰伦时代,贴合企业</span>slogan<span style="font-family:宋体">“做最好的自己”,用大画幅跨页的手法以展现人物个性为主;色彩上的考虑是基于企业辅助色进行的配色;毕竟企业需要强调的是自身的个性,所以在任何方面都不会脱离开。</span></span></p><p style="line-height: 200%"><strong><span style="font-family: 宋体;line-height: 200%;font-size: 19px">*设计风格</span></strong><strong></strong></p><p style="line-height: 200%"><span style=";font-family:宋体;line-height:200%;font-size:14pxfont-family:宋体">注重细节,以大气、时尚风格为主,运动休闲,舒适百搭。</span></p>

本案例由作者在海螺邦老站发布并设为公开,版权归原作者所有。